In this article, I will share how to sell land without a realtor, which is absolutely possible if you use any of these seven ideas. Yes, you have to work a bit more, but it will be worth the time if you have found a good buyer who can pay good money for your land.
The primary motivation for people who want to sell the land without a realtor is to save costs and keep more profit in their pocket. Cutting out the agent’s fees will certainly reduce your total costs.
And if you live in a rural area finding a good realtor who is willing to list your raw land for sale is difficult. Rural areas don’t have many real estate agents. That can be a reason for you to sell it yourself. Whatever your reason, here is how to sell land without a realtor in your area.
How to Sell Land Without a Realtor
Before going into the process, you should know that in most places, it is much harder to sell land than to sell a house, especially if you don’t hire a realtor. You have to travel a lot and work harder than a realtor to find a lead. Always keep that in mind while selling land. So here are the first tips and how much it may cost you.
Read, also: How to invest in a land as a beginner
Table of Contents
1. Use the Sale Sign
The sale sign may cost $50-$100 to create a sign board and place it on your raw land. It is one of the cheapest ways to let people know your land is for sale. It will alert passersby and help potential buyers find the raw land.
Although you can use custom banners to tell the market that the land is for sale at this exact place. If people are interested, they will have a look and maybe contact you for more details. It’s one of the oldest and cheapest ways to generate leads.
2. Do a Neighbor Letter Campaign
It may cost $70-$300, depending on how many people you send those letters to. People that already live near your land are the top buyers for you to target. A neighbor letter campaign will reach those potential buyers with little cost. If it is done correctly, it may sell the land faster than the sale sign. Try out this unique and free land-selling technique.
3. Multiple Listing Service (MLS)
Not many people know, but it is possible to list your property on the MLS without a realtor for a flat fee, which is around $100-$500, depending on the property you have with some terms and conditions.
MLS is a database for realtors to post their listings for sale that can be accessed by all the other realtors participating in that MLS group. The average public can also see the MLS listings through websites like Zillow that publish listings from the MLS databases.
4. Facebook Marketplace
You know it’s free, but I know it’s very effective and one of the best online ways to sell land without a realtor. In the FB marketplace, you can sell anything. You won’t find a specific category for land, but it can get lots of views, likes, and shares and may be a potential offer from a buyer.
Agents use this free method to generate leads, and you can do the same. You can also use advertising to reach those people on Facebook who might be potential buyers for you.
5. Try the We Buy Land Websites
There are many websites on the internet that can help you to sell the land faster. You just list them with a minimal fee and wait for a few weeks to get a call. Sites like:
You can visit and signup for the one that most suits your land, and the area you live in.
6. Use Craigslist Site
Craigslist.org is one of the most visited websites in the United States that can show you how to sell land without a realtor for zero dollars. It’s the home to millions of real estate listings where you can list your land for free in their Land for Sale category with the map function on.
The problem with Craigslist is that people will ask many questions but are not serious about buying, and they will also bargain. It wouldn’t be ideal for selling the most valuable types of land on the site.
7. Different Marketplaces
Our last idea is the different kinds of online marketplaces where lands are for sale. Like Zillow, it is the first website that comes to mind for many people. It’s the most visited real estate website with tens of millions of visitors every month looking to buy properties. It’s also free and convenient to use.
So tell me how to sell land without a realtor by using these seven unique ideas and doing some extra work yourself. That way, you will save money on the agent’s fee. Whatever your reason, you can use them and sell them like a professional agent.